All BML Group Ltd casinos

General Information

BML Group Ltd. was established in 2015 and was previously known as AB Restaurang Rouletter. The firm was founded back in 1963 by Bill Lindwall and Rolf Lundström. The headquarters were in Sweden, and it had been offering land-based gambling services in Northern and Eastern Europe, mainly focusing on classic slot machines.

Latest companies news

The 2026 FIFA World Cup starts today, June 11: How European countries feel about the promotion of gambling here

#BettingLegislation  #GamingInEurope 

The 2026 FIFA World Cup officially begins today, June 11, running until July 19. Regulators note that throughout the official FIFA match schedule, major football tournaments historically trigger massive spikes in global betting volumes. This surge increases general activity across sportsbooks and drives up interest in the virtual sportsbook sector. In response, gambling regulators across Europe are stepping up enforcement, using the tournament as a critical stress-test for existing advertising laws.

French Regulator Identifies High Concentration of GGR from Problem Gamblers

French Regulator Identifies High Concentration of GGR from Problem Gamblers

#France #BettingLegislation 

France’s Autorité Nationale des Jeux (ANJ) has published a groundbreaking study utilizing a first-of-its-kind algorithmic detection tool to analyze revenue dependence on high-risk play. The findings, released on 13 May 2026, reveal that during the second half of 2025, the algorithm identified approximately 600,000 players who are highly likely to be problem gamblers. While this group represents 8.7% of registered users across licensed online operators, they generated an astonishing €1.2 billion—accounting for 60% of total Gross Gaming Revenue (GGR).

Unregulated Global Gambling Reached $5.9 Trillion in 2025

Unregulated Global Gambling Reached $5.9 Trillion in 2025

A groundbreaking report from Gaming Compliance International (GCI) reveals that the scale of unregulated online gambling reached a massive $5.9 trillion in global wagering value in 2025. This figure exceeds the GDP of almost every country, trailing only the United States and China. According to the report, GCI Online Gaming 2025: Global, published on 18 May 2026, unregulated operators now command a staggering 78% of global gross gaming revenue, leaving licensed, taxed operators with just 22%.

In 1999 the company opened its first online provider and began to invest in the IT sector. Later, in 2003, it purchased Betsson, a UK sports betting operator, and at the same time signed the agreement with Net Entertainment for them to become the major software for the party. In 2009 it went mobile and earned the top prize as the best  e-gaming firm at EGR Awards.

The firm is rather large with about 2,000 employees and two active UK-based directors: Boruch Lobenstein and Batya Lobenstein. The physical address is Unit 9 the High Cross Center, The High Cross Center, London N15 4BE. At this time, it currently provides sportsbook, games, live betting, and lottery. Users can play either online or using the mobile version.

The Affiliate Lounge is the name of the program offered by BML. The members of it get net revenue of 20% to 35% minus chargeback costs, bonuses and jackpot contribution payouts, returned stakes, administrative fees, and duties and taxes.

Owner’s Portfolio

There are 10 platforms presented at our website, including CasinoEuro, Betsafe, Betsson, Dhoze Online, NordicBet, Mr. Smith, Star, NorgesAutomaten, SverigeAutomaten, and Suomiarvat Online. All members of this group are licensed in Malta except for the Star, which follows Italian laws. Another exception is Mr. Smith, which is licensed in the United Kingdom.

All of them feature content in English; however, there are a few names targeted toward residents of specific countries. For instance, Star is focused on providing services to citizens of Italy; Suomiavrat caters to residents of Finland and features Finnish only; SverigeAutomaten positions itself as a typical Swedish gambling destination; and NorgesAutomaten is dedicated to Norwegian players.

Those platforms feature the mono-language option and also accept only one type of currency, such as Swedish and Norwegian kronas. There are a few titles that have some additional betting options, like NordicBet, Dhoze Online, and Betsafe, and these offer a sportsbook and a poker room. Along with those two extra offers, Betsson allows for play at their Bingo room.

Each part of the branch contains a large library of games that includes about 570 releases by a dozen studios, such as Net Entertainment, Microgaming, Play’n Go, Next Generation Gaming, IGT, Thunderkick, Yggdrasil Gaming, Playtech, Quickspin, and NYX. Live play is presented by Evolution Gaming. The biggest category that is represented is slot machines, with fewer table games, video pokers, and arcades.

Promotions and Bonuses

There is a welcome package that is common for all members that is a 100% match on the first deposit. Most of the bonuses are cashable; however, there are some exceptions. For example, Star offers a 200% signup promotion with a no-deposit offer, and there is a 112% new player bonus at Dhoze Online. These particular offers are non-cashable. There are no bonus codes required, and all bonuses must be played through 35xBD.

Our Take

The company is a well-established name in the e-gaming industry with more than 50 years of experience. Its online operators offer mostly mono-service, with three brands that feature two additional betting options and one that offers a multi experience. The gambling fellowship is large and includes 10 names, each of which has good reviews and high standing at reputable portals.

They’re known for the large game selection provided by a list of top-notch software developers, which includes names like Microgaming, Net Entertainment, Next Generation Gaming, and more. Players are also satisfied with the incredibly fast payouts that only take about one day as well as the versatile bonus offers.

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