Software Lab

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Being the leading company in the gaming industry across the world, 888 Holdings pursues the goal of having its casinos launched across the globe, and the latest go-lives in several African countries are an important part of its strategy. Thus, the company launched its 888bet brand in Kenya, Tanzania, Mozambique, and Zambia recently, so players from those countries can already enjoy a variety of games available in its lobby.

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Despite having achieved a lot, leading software developers do not stop and continue searching for new markets to have their games presented there. Autumn of 2022 has seen plenty of such expansions, and some of them were made by top studios, namely Playson, Wazdan, Pragmatic Play, and Stake Logic. Are you curious to know what new markets they have expanded to?

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Light & Wonder, the company which some casino players might know as SG Interactive, has announced that it has completed its OpenBet sale to Endeavor. The deal was closed three months later than the initial deal, and $400 million less than the initially agreed price.

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Swintt, a leading software developer that boasts a solid portfolio of casino games, has announced that it has finally been approved by the UKGC. Thus, its portfolio will soon become available to players from the United Kingdom.

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Evolution Gaming, one of the leading casino software providing companies, has long been the leading player in the sphere of live dealer games. However, the company has decided to change its strategy a little bit and become the leader in all game verticals. Thus, it has started to acquire popular and successful software developers. The acquisition of one of such companies was completed in August.

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888 Holding has extended the list of its services with the purchase of a William Hill business that is not based in the United States. The acquisitional procedures that started in 2021 are finally completed, and William Hill International is officially a part of 888 Group.

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Pragmatic Play has already been recognized both by players and gambling communities in Europe and won a range of prestigious awards. Thus, the company has recently moved its focus to the Latin American market. The efficient work that has been done to strengthen the presence of its games on this continent has already given some visible results, as the studio has been selected as the Best Game Producer at BIS.

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Recent changes in German gambling rules that are focused on responsible gaming make it quite challenging for a software developer to integrate its games into operators that accept players from Germany. Such a studio must make some adjustments to its releases before it is eligible to offer its content in the country. BGaming has announced that it has finished that stage, and its portfolio of reeled machines is now compliant with gambling restrictions in Germany.

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Evolution Gaming has announced the acquisition of yet another leading software provider. This deal brings the Latvian company closer to the strategic goal of becoming the leading casino software provider in the industry. This time, its portfolio is to be extended with games by Nolimit City. 

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Microgaming, one of the leading software developers in the industry and the company that has united dozens of young studios under its brand, has recently finished this page of its history and sold this part of its business to Games Global Limited. 

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EGT Interactive (Euro Games Technology) is a Bulgaria-based software provider that has been in the gaming industry since 2002. In 2022, it is 20 years of operations for this company, and it has decided to celebrate this milestone with a rebranding. Thus, the studio changes its name and becomes Amusnet Interactive.

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North American gambling continues to develop and boost the number of studios that integrate their games into operators that are licensed in the United States and Canada. Blue Guru and Wizard Games are on the list of companies that have entered or have plans to go live in North America.

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Pragmatic Play, a popular Panama-based software developer that boasts a big game portfolio with releases of different genres, has decided to expand with a new gaming vertical. Thus, this studio launched a sportsbook giving players and operators access to a big selection of competitions and events.

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Playtech, one of the leading software developers from the United Kingdom, has recently reported a bumper revenue for January-December in 2021. It is €1.21 billion, which is 12% higher than revenue for the same period of time in 2020. 

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The Awards at ERG Nordics have been held, and the best companies of 2022 have already received their awards. The efforts and dedication of Greentube have not passed unnoticed, so this created software developer has also walked home with a prestigious title.

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EveryMatrix is one of the leading companies in the world of gaming that own a range of popular online casinos. Nonetheless, this brand does not stop with operators and expands its sphere of influence. It is also known for a convenient aggregator platform that unites many studios. Just recently, the company has decided to give origin to a new project – investment in small software developers.

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Greentube has recently announced that its games will soon become accessible to a larger number of players from Lithuania and other Baltic countries.

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Ezugi, a successful developer of live casino content, has recently announced that it received a gambling license in the United Kingdom. This significant achievement gives new growth opportunities, as the UK market is one of the biggest gaming destinations in Europe.

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Playtech is one of the leading developers of software for both video slots and live casino. This company is oftentimes associated with the best video slots, but its contribution to the field of live casino games frequently goes unnoticed. The studio has decided to place an emphasis on live dealer games in the coming years, and it has created a live casino studio for Swiss Casino at the end of 2021.

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The SOFTSWISS Casino Platform that gathers hundreds of games from popular software providers and makes them available to a variety of online casinos has recently enhanced its payment services. The company has added three more cryptocurrencies to the list of supported payment methods.

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Scientific Games, a US-oriented company, has recently announced a new acquisition deal that should strengthen its position as one of the leading iGaming content providers. It has purchased a talented European-based software developer ELK Studios. The deal seems to open many doors in the gambling world for both parties.

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Quickfire, a popular distribution platform designed by Microgaming, is now operated by another company, as Microgaming has decided to sell it. It is expected that the new owner will bring novelty and diversification to the content distributed through this aggregator.

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SOFTSWISS is not only a successful software developer, but also an owner of a popular Game Aggregator that gathers releases by many studios in one place and makes them available to a range of partner online casinos. The list of software developers that integrate their content into SOFTSWISS Game Aggregator has recently been extended with two more names. Mplay and SmartSoft have integrated their portfolios with unique titles into the platform.

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Autumn seems to be very productive for Pragmatic Play, as this studio shows high activity in many countries on two different continents. Latin America remains one of the main focuses for the company, so it will sponsor the upcoming gambling event. Meanwhile, the European division of Pragmatic Play continues to unlock new markets.