Pragmatic Play Continues Its Expansion to Spanish-Speaking Markets
Pragmatic Play is a Panama-based company that is also known as Top Game. The company has been in the industry for over 12 years, and it managed to become one of the most popular software providers in Europe during that time. Nonetheless, it continues to strengthen its positions in different markets and enters new ones. Its focus seems to shift to Spanish-speaking countries recently, as this brand has signed two content deals with popular studios in Spain and Venezuela.
Pragmatic Play and BetPredator signed a content deal in the middle of July. Under the terms of this deal, a range of successful releases by this studio is to be integrated into this online casino that is a popular destination for players from Venezuela.
Thus, customers of BetPredator will soon be able to play such popular releases as Empty the Bank, the John Hunter series of slots, and 5 Lions Megaways among others. Moreover, Pragmatic Play Enhance with popular engagement solutions, including Drops and Wins, will become available to Venezuelan players soon.
At the same time, players from Spain will soon find games by Pragmatic Play in one more operator, as this software developer bolsters its presence in the country with the Luckia deal.
Luckia operator will integrate Pragmatic Play’s full portfolio, including such hits as:
- The John Hunter series
- Gates of Olympus
- The Dog House
- Wolf Gold.
An agreement with Luckia is an important step for this Panama-based studio, as this casino is a solid player both in online and land-based gambling not only in Spain, but in Portugal and Italy. Moreover, the operator has brands in Columbia, so it is a good opportunity for Pragmatic Play to expand its presence in this region, especially considering that it plans to go live in Columbia in the coming months.
Bhotesh Maheshwari,Vice President of Commercial Strategy & Operations at Pragmatic Play, said: “Luckia’s established premier position in the Spanish industry makes this agreement particularly noteworthy. It’s a huge boost to our profile in the country and represents just the kind of exposure we’re looking for with Spanish players.
In addition to video slots, this studio boasts a decent live casino portfolio, and it has recently been taken to Latin America. This became possible due to the content deal with Royal Gaming Technology, also known as RGT.
Furthermore, the company has gone live in the Dominican Republic due to the agreement with SuperBets signed in spring 2021.